iThentic Rebrands Its Distribution Platform as iFestivus And Announces New Channel Partnership with Funny or Die

November 13, 2017

Tororoto/New York [November 13, 2017] — iThentic announced today the rebrand of its distribution platform – under the name iFestivus. The digital content studio also announced a strategic partnership with comedy powerhouse, FUNNY OR DIE, with the launch of a dedicated iFestivus comedy channel on that platform. Headlining the iFestivus launch on FUNNY OR DIE…

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September 30, 2014

FOR IMMEDIATE RELEASE iThentic’s Tongue-In-Cheek Homage to 90’s Live Action TV Series “Mighty Morphin Power Rangers” Stars “Funny or Die’s” Mark Little and “The Bitter End” Dan Beirne Beverly Hills, Calif. –September 30, 2014 – Starz Digital Media has acquired the “Space Riders: Division Earth” web series for its YouTube comedy channel “Union Pool.” The…

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Collaborate to survive: the future of branded entertainment

April 30, 2014

As top marketers increasingly see YouTube and other online platforms as a viable avenue to reach consumers with engaging video content, Canadian producers must be ready to bypass broadcasters and the traditional TV model to produce programming directly for and with a brand. That’s the message from the third and final white paper on branded…

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The Genesis of Canadian Success in Branded Entertainment

February 11, 2014

February 11th, 2014 The second white paper in a three-part study, released today by the Canadian Media Production Association (CMPA). OTTAWA, FEBRUARY 11, 2014—Branded Entertainment is seldom understood outside the marketing industry, yet it could pave the way to greater collaboration in the creation and financing of original Canadian screen content. The second white paper…

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Branded Entertainment, New Opportunities for Content Creators in Canada

November 6, 2013

Vancouver, November 6, 2013— Branded Entertainment is a lucrative $44 billion a year industry south of the border. But a new study, released today by the Canadian Media Production Association (CMPA) at the Merging Media conference in Vancouver, suggests the production landscape is also ripe here for Canadian content creators to forge greater collaborations and take…

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PlayBack: Digital Company of the Year: iThentic

December 12, 2012 by Danielle Ng See Quan In a time when viewers are surrounded by screens on which they voraciously consume content – mobiles, online, tablet and TV – it would make sense for a digital producer and distributor to approach properties with a 360-degree monetization strategy. This 360-degree outlook has been a key factor in digital…

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Guidestones Wins ‘Rockie’ for Best Fiction Web Series Launches On-Demand on Hulu and at

June 13, 2012

Toronto, ON [June 13, 2012] — Guidestones, the critically-acclaimed interactive thriller produced by iThentic and 3 o’, has won a prestigious ‘Rockie” Award in the Web Series “Fiction” category at the Banff World Media Festival. Accepting the award was Executive Producer, Jonas Diamond. The news caps off a busy week for the Guidestones team. A…

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Guidestones – Conspiracy Thriller Premieres on Hulu

June 11, 2012

Does a Mysterious Monument in Georgia Hold the Key to Humanity’s Future? New York, NY [June 11, 2012] – Duopoly announces the US premiere of the groundbreaking original series Guidestones, now streaming on the free, ad-supported Hulu and the Hulu Plus subscription service at Produced by iThentic and 3 o’clock TV, Guidestones is a…

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Roller Town, latest Canadian comedy discovery, premieres at Slamdance

January 19, 2012

New York, January 19, 2012  –  Duopoly and Northeast Films announced today the US premiere of the outrageous comedy surprise from Canada, Roller Town. True to the comic tradition unique to Canada, Roller Town, directed by Andrew Bush (The Button, a Funny or Die hit) and written by Bush, Mark Little and Scott Vrooman is…

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iThentic Announces Sale of Original Animation Series The World of Bruce McCall to CBC in Canada and Launch on My Damn Channel and Kick Off First Kickstarter Campaign for New McCall Animated Short

June 30, 2011

July 6, 2011 – Online video content production and distribution company iThentic announces the sale of its original animation series The World of Bruce McCall to Canada’s CBC, plus a distribution deal with the entertainment studio and premium destination, My Damn Channel, who will host the videos and world premiere a new episode of McCall’s…

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